nothing,nowhere. has released a new video for ‘Fake Friend’.
It’s an early teaser from his new album ‘Trauma Factory’, due for release on 19th February.
“I was always so enamored by the over the top 90s commercials as a kid,” he explains of the clip. “There is something comforting looking back at them now.
“The ‘Fake Friend’ music video combines the comfort and simplicity of the 90s, with the never-ending stimulation of the 2020s. We wanted to visually tell the backstory of this ‘Fake Friend’ and show how technology and social media can deteriorate you.”
Give it a watch below.